Explosive Impact: Messi’s Joining Shakes Things Up


News Team

Inter Miami has become a global sensation with the addition of Lionel Messi and a star-studded team, and the club is making the most of it both on and off the field. The team recently participated in an event organized by a well-known cruise company in Miami, showcasing their off-field power.

The event was the kickoff for a world tour that will cover nearly 40,000 kilometers in 23 days. This means that manager Gerardo Martino will have to balance business commitments with preparing the team for the upcoming season.

The entire Inter Miami squad, including Messi, participated in the event, which lasted over three hours. Messi took center stage to christen the ‘Icon of the Seas’ ship. Jorge Mas, one of the owners of Inter Miami, expressed his pride in the club’s growth over the past year, aiming to elevate football in the United States.

The president and CEO of the Royal Caribbean Group, Jason Liberty, also highlighted the success of both institutions, linking Miami’s status as the football capital of the world to the cruise capital of the world.

Inter Miami has made a significant impact in just six years, especially since Messi’s arrival in South Florida. The club’s potential has been recognized by key figures involved in the project, such as Spaniard Xavi Asensi, who expressed pride in the club’s global reach and its efforts to make history.

Messi’s arrival at Inter Miami has also benefited partners such as Apple TV, which has seen a significant increase in subscribers since the star’s arrival. The impact has been so significant that Apple added five of the team’s seven pre-season friendlies to its official match offerings.

Despite the commercial success, Inter Miami faces the challenge of a demanding season ahead, with four tournaments to play in 2024. The team must balance the heavy pre-season schedule, commercial events, and international tournaments to ensure they are physically prepared for the upcoming matches.

The club faces the question of whether their media and commercial exposure will affect their sporting goals. With the Copa America also taking place in 2024, key players like Messi, Luis Suarez, and others will need to manage their commitments to ensure success on the field.

As Inter Miami continues to attract attention and make waves globally, the team must navigate the challenges of balancing commercial success with on-field performance. Only time will tell how the club’s exposure will impact their achievements.

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